What is a Customer Avatar? Your customer avatar is more than just a hypothetical representation of your ideal client – it’s the cornerstone of your personal branding strategy. It’s like creating a detailed character profile for the main character in a story, but in this case, your avatar represents your target audience. By crafting a […]

Are you gearing up for your branding photoshoot? Let’s make sure you’re fully prepped and ready to shine in front of the camera. Here’s how: Embrace Positive Affirmations: Start your preparation by embracing positive affirmations. Remind yourself of your unique strengths, values, and the impact you want to make with your brand. These affirmations will […]